To accelerate your company growth and profitability, you need an engaged workforce.
Your employees have the potential to be your biggest advocates, positively reflecting your business in the myriad of ways they communicate every day. Your team is the un-tapped engine that can catapult your company upward. And your company values are the keystone that will give them their purpose.
In part 1 of this 2-part series on developing company values, I described the slew of problems that plague the core values of many companies.